Search Marketing Expo
SMX — Search Marketing Expo — is the new search engine marketing conference from Third Door Media, the company behind the Search Engine Land news site and the Search Marketing Now webcast series.
SMX is programmed by the sharpest minds in search marketing. Together, Search Engine Land editor-in-chief Danny Sullivan and executive editor Chris Sherman have covered the topics, interviewed the luminaries and educated generations of search marketers.
SMX Program Chair Danny Sullivan
Search Expert Danny Sullivan
No one has been programming search marketing conferences longer than the Search Marketing Expo content team. No one. Our people created the world's first major search marketing conference and expo in 1999, and we've overseen over 50 search marketing events since. Quality programming is the number one concern of this experienced team.
Here's what you get from our events.
No Sales Pitches
Just as a newspaper or magazine has editorial content, produced by independent writers, SMX has editorial sessions where those who are speaking are selected based on the knowledge and experience they provide to conference attendees.
Listen to a short aduio preview with Danny Sullivan and Rand Fishkin!Get more program info - listen to a short audio preview!
We do think sponsors and partners have valuable information for our attendees, of course. That's why we're proud of our expo halls. At some SMX events we even offer a sprinkling of sessions that are clearly marked "SPONSORED," so you'll know who is backing them.
Many Viewpoints
Search Marketing Expo
Search marketing is not an exact science. That's why many of our panels feature multiple speakers, so that attendees get a variety of opinions. It's also why we offer extensive Q&A and discussion periods as part of most sessions, so that the audience can help drive forward exploration of particular views.
It's All Choreographed
SMX doesn't just invite speakers to a panel and leave to chance what happens next. Each session is carefully prepped by a session coordinator. That coordinator reviews a range of potential speakers and selects a panel based on the most compelling presentations. The coordinator then works to ensure each speaker has an agreed amount of time to talk and that the presentations are complementary, rather than overlapping. The result: panels and sessions that deliver on the promises in our agendas and that just seem to magically flow together for attendees.




