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Converseon Inc.
Contact This Company
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Rob Key
53 West 36th, 8th Floor, New York, New York, US - 212-213-4297
http://www.converseon.com
Overview
The conversation is a rapid, ever-changing stream of blog entries, news stories, pictures, podcasts and video clips, loosely coupled through hyperlinks, and accessible on-the-spot through RSS syndication. It's a world where everyone is a consumer and a publisher, where fact and fiction abounds and reputations are built and destroyed.
Traditional media shares the informational landscape with the rapidly proliferating social media (weblogs, wikis, video-sharing websites and social networking communities) and with the new kids on the block: employees and CEOs using new media tools to engage directly with customers, partners, and journalists.
Search engines aggregate this information based on sophisticated algorithms which give various stories high visibility and reach, by lifting them above what we call "the visibility waterline."
There's a wide array of new forms of content that impact reputation and sales, some of it controlled, but an increasing amount uncontrolled. Effectively engaging in the conversation requires holistic, strategic solutions; Converseon can help.
Converseon Inc.
| Major Clients: | AdvanceMe, UT, Coldwell Banker, Paypal, Dow Chemical |
| Year Founded: | 2001 |
| Full Time Employees: | 10 - 50 |
| Revenue: | $2000 - $5000 |
| Services: | Shopping Feed Management, Social Media, Virtual Spokesperson |
| Price Range: | $50 - $100 / month |
Key Executives
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Rob Key - CEO Contact This Executive
Formerly head of the Innovations Group at a division of Young & Rubicam and member of the WPP.com board, Rob founded Converseon in 2001 to provide new, innovative communication solutions designed to help companies meet their business objectives in a digital environment.
Rob's twenty years of experience spans public relations, reputation management, search marketing, affiliate marketing and online media/advertising, which has convinced him that markets clearly are "conversations" that require new ways of communicating. He has been involved in digital marketing since 1995.
Rob is a frequent speaker at a range of leading industry conferences, including Affiliate Summit and Jupiter Media's Search Engine Strategies Conferences (SES), to help evangelize his message of creative communications innovation.
