ideaLaunch.com, Inc Contact This Company

• Byron White
  77 N Washington Street, Suite 3B, Boston, Massachusetts, US
• 617-227-8800
  http://www.idealaunch.com

Overview

There’s yet another revolution sweeping the web – the content marketing revolution. And ideaLaunch is in the vanguard. More and more marketers are realizing that quality content is what matters today – to readers, to Google, to their bottom lines. As Seth Godin says, “The only marketing left is content marketing.” 

What is content marketing? It’s the art of understanding exactly what your customers need to know and the science of delivering it to them in a useful, compelling way. Great content is the fuel for social media and inbound marketing, which dominate the web today.

ideaLaunch was one of the first content marketers, way back in 2000 when we started LifeTips.com, a website that now attracts more than a million visitors a month, who come for useful, entertaining tips and advice. We grew LifeTips with great content. And clients loved our writing, so they started to hire us to create tip and advice centers on their websites. Which helped them grow. 

Explore our suite of content solutions that are unmatched and award winning, and hard at work for industry leaders including Walmart, Intuit, HR Block, Meredth, Gaiam and Randstad.

Content Creation
Content Optimization
Content Performance
Content Sponsorship
Content Testing
Conent Widgets

Our pool of writers is simply the biggest and best on the Web –hundreds of screened, experienced, published professionals.  Our flawless content development process delivers the exact style, flavor and punch needed for success. Our range of deliverables is huge, from Articles to Tip and Advice Centers to eBooks to On Demand Printed Books to all-out search engine optimization services.  And our tools for writers remove the guesswork for SEO and measure the impact and ROI.  Best of all, our team of in-house editors, project managers and engineers are recognized in the industry and are sought-after speakers at the search marketing conferences.

We also practice what we preach—with our own content marketing solutions helping clients and prospects find the answers they need to better their business with content marketing ideas. Let us show you how we can better your business, with an open invitation for discussion about the content marketing revolution.
 

ideaLaunch.com, Inc

Key Executives

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• Byron White - CEO Contact This Executive

  Byron White is the President and founder of ideaLaunch. He is an active speaker at various Search Marketing conferences including PubCon, Affiliate Summit, eComXpo and more. He is the hosts of the weekly LifeTips radio show on WebMasterRadio.FM every Wednesday at 4 PM EST. Byron's entrepreneurial success has been well documented in Inc. Magazine, AdWeek, The Boston Globe, The Boston Business Journal, Portfolio Magazine and numerous other publications. Prior to starting ideaLaunch, Byron founded Freelance Access, a graphics arts placement agency representing copywriters, graphic designers and web designers, which was acquired by Aquent. After losing a testicle to cancer, Byron founded the Lost Ball Golf tournament, which has raised more than $100k for the The Jimmy Fund. Byron's previous work history includes time at Arthur Andersen, Hill Holliday and he holds a graduate degree in business from the London School of Economics.