ARTICLES - CONTENT CREATION

  • Summer 2009

    The One-to-One Ideal: A Roadmap to Effective Content Personalization

    Pete Olson , Amadesa - Content Creation

    E-commerce marketers, Web publishers and lead generation sites spend plenty of time and resources personalizing their external marketing efforts, and for good reason. Personalization works. Yahoo!, for example, found that advertisers could easily boost...

  • June 2008

    Should Your Company Blog? No company must have a blog, but many companies should. Here’s why.

    C. Halvorson, Website Publicity - Content Creation

    I am continually in awe at the things one can do on the Internet these days.  Mere mortals without technical training can show the world their home videos. Regular people can have their own radio program.  I can watch my granddaughter eat her...

  • March 2008

    The Inside Scoop On URL Canonicalization And Duplicate Content

    David Montalvo, Active Web Group - Content Creation

    Canonicalization is the process used by search engines to determine the best URL or website address when several different choices exist. This is a common issue that is predominantly related to home page files at the root level. For example, to a web...

Bruce Clay, INC - SEO Tools, Training, and Consulting
Internet Marketing Services
SEO Company
Echopoint Marketing Group - Is your message right?