Acquisio is a software development company based in Montreal, Canada – their flagship product, acquisio SEARCH, is a paid search management solution built with agency oriented features.   April 2008 saw the release of the latest version of...

Landing page testing is the last frontier of online marketing. Driving traffic to your site is a well-understood arena, and has already been extensively tuned and tweaked. But the pages on which your traffic lands typically range from horrible to...

Part 2: Side-wide URL and Code Issues Second of a Two-Part Article CMS (content management system) & database SEO entails programming your CMS to pull keywords and phrases from your product or information database into all web-page parts relevant...

Forget the Phonebook, Your Customers Already Have Local search is rapidly becoming kingpin in the search engine realm. According to comScore Networks, 40 percent of all online searches relate to local information. Furthermore, a Kelsey Group research...

CMS (content management system) & database SEO entails having your CMS pull keywords and phrases from your product or information database into all web-page parts relevant to SEO, except for the body copy. Although it does not apply to static sites...

Google’s contextual advertising through AdWords offers advertisers several ways to expand their advertising reach and generate additional qualified leads or increase their sales beyond clicks from Google search results. In fact, when properly implemented,...

By definition Click fraud is a kind of online crime that occurs in PPC (pay per click) online advertising when an individual, computer program or automated script imitates a user of a browser clicking on an advertisement, for the intention of generating...