There is no doubt that internet marketing and search engine optimisation have dramatically grown as industries over the last decade.  This growth has manifested itself in the increasing number of businesses using their marketing budgets to invest...

Search engine optimization (SEO) is a widely misunderstood term. To many people, SEO means optimizing a website for top positions on the commercial Web search engines. This literal, face-value definition of SEO is so ubiquitous that SEO professionals...

With the intense overload of free “information” constantly streaming to just about every electronic device you own, it is becoming increasing easy to get lost in the tricks and trends of the moment when it comes to Internet Marketing and...

While all of us working on search engine optimization strive to achieve high organic rankings, our end goal is to achieve those rankings to attract more website traffic. 

For online marketers, getting desirable, natural search results can often feel like one big magic trick, similar to trying to pull a rabbit out of the old proverbial white hat, only to find it’s escaped through the bottom hatch. 

One would think it’s easy to determine if you have achieved SEO success. Many think that if they type in their company’s keyword on Google and they are found on page 1 they have mastered the art of search engine optimization. 

It’s not sexy, the results are not immediate and the work is never ending. Search engine optimization (SEO) is the art of gaining visibility on search results pages and is the gift that keeps on giving. It is an investment that you will wish...

Is it possible to design a great looking website and achieve a high level of search engine optimization (SEO)? It sure is and we see evidence of this all over the web, as well as in mobile platforms. In recent years the heavy emphasis on web standards...

Summer is a time for relaxation and vacation, right? Not for digital marketers. In an industry that changes almost as quickly as that proverbial tide, SEO professionals need to be even more attuned to industry shifts. SEO game-changers in 2010 are...

Ensuring that your website gets noticed in a foreign market can be tough work. Local competition, linguistic barriers and cultural differences can all contribute to the success or failure of your website’s international...