ARTICLES - SOCIAL MEDIA OPTIMIZATION

  • Online Edition

    Local Businesses: Enhance Your Local Search Listings with Social Media Elements

    Gib Olander , Localeze - Social Media Optimization

    Many consumers are learning more about their favorite businesses through social media networking sites.  What does this mean for your local business?  If you are not participating in social media, you are missing a critical...

  • Online Edition

    The Many Faces of ROI

    Lisa Wehr , Oneupweb - Social Media Optimization

    Before social media made its grand debut into the advertising world, web analytics were safe, cozy and familiar. Success was measured by clicks, conversions and most importantly—sales.  

  • Winter 2009

    Are you Living a Keyword Centric Life?

    Abu Noaman , Elliance - Social Media Optimization

    Social media sites have taught us that companies are no longer in control of their own message.  The individuals who post the good and bad about your company on blogs, Facebook, YouTube, Delicious, Twitter, etc. have changed the game.

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