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FEATURED ARTICLES

7 Ways to Ensure Your Link Building is for SEO

Marc Arner, ThinkBigsites

 For the SEO novice, there is everything from free on-line tutorials to endless articles chalked full of SEO tips and advice. But, when you go to research link building the information seems scattered, contradictory and sometimes even useless. 

Social Networks That Boost Your Business

Daniel Burrus , Burrus Research

 Most people are familiar with the term “Web 2.0,” which refers to a second generation of web development and design that focuses on fostering social networking via the web.   

Going Digital: Web Marketing Tactics for Book Publishers

Brooke Spilberg , B Line Marketing

 Everything is going online and going digital so it is time book publishers and book authors think outside of their jacket covers and uncover additional options in how they can market and repurpose their material.  Regardless of the device more content will be consumed at faster rates online.   

What Is Your Website’s Most Important Page?

Anthony Hutchcroft , 1st on the List Promotion Inc.

 Anthony Lepki of SiteBuilderOne.com would argue that the most important page on your website should be your homepage, a view that Lepki says is shared by the search engines.

Call Tracking Takes the Mystery Out of Offline Conversions

Kathleen Colan, Mongoose Metrics

  “I know that half of my advertising dollars are wasted. I just don’t know which half.” This reflection by the early 20th century marketer John Wanamaker – founder of Wanamaker’s, the world’s first department store and often considered the father of American advertising -- can easily be applied to 21st century web marketing.