NEWS DETAILS

Interactivity Marketing founder and President Gary Henderson will be speaking at Search Exchange in Charlotte on July 23-25, 2012. The conference will focus on the areas of SEO, social media, and PPC and will feature presentations from some of the most recognized names in the digital marketing industry. Gary will be speaking on July 25th about PPC landing pages and ad testing as well as about the practice of paid search retargeting.

Other topics to be covered at the event include:

SEO

--Keyword and Competitor Analysis
--Content Marketing
--Engagement
--Analytics and Reporting
--Social Media
--Pinterest and Video
--Google + for Small Business
--Measuring Social Media ROI

Social Media

--Social Media Tools and Tricks
--How to Streamline your Social Media
--Pinterest and Video
--Managing Social Media Content
--Google + and Beyond
--Google+ for Small Business
--Analytics for Social Media
--Showing ROI in Social Media

PPC

--Local to National- PPC Strategies to Help Small Businesses Compete with Larger Businesses
--PPC Landing Pages and Ad Testing
--Analytics for PPC
--Retargeting
--Up-and-Coming for Paid Advertising

The event will be held at the Charlotte Chamber and will also feature such speakers as Marty Weintraub, Andy Beal, Duane Forrester, and Jim Boykin. Sponsors of the event include Internet Marketing Ninjas, Majestic SEO, and Webscout.

Read the full story at
http://www.prweb.com/releases/prwebinteractivitymarketing/searchexchange/prweb9670921.htm

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